2016 China Yiwu International Equipment Expo was grandly opened at the Yiwu International Expo Center from November 18th to 21st. MASTON Elevator (Zhejiang) Co., Ltd. was invited to participate in this international fair.

With the implementation of the "Made in China 2025" and "Internet +" strategies, this year's exhibition focused on the key areas of industrial robots and "smart manufacturing" equipment, highlighting the theme of "smart, green and environmental protection", which is from 15 provinces and cities across the country. 807 companies from 11 countries and regions including the United States, Germany, Japan, and South Korea participated in the exhibition, with 3,054 standard booths. The exhibition attracted a total of 46,035 visitors.

 Compared with the previous three sessions, the exhibition has a higher level, richer content and more prominent highlights. During the exhibition, the “China Intelligent Manufacturing Industry Summit Forum” and the “Made in China 2025 Innovation Development Forum” were successfully held; the Sino-German international exchange and cooperation activities focusing on “German Industry 4.0 and China Manufacturing 2025 Forum” were held; The “Zhejiang Manufacturing” standard conference focused on a series of supporting activities such as the Zhejiang Manufacturing Series and the China Design Intelligence Awards, which greatly enriched the exhibition content and enhanced the influence of the exhibition. In the exhibition trade section, 10 sessions of “Central Enterprise Purchasing Fair”, “Overseas Special Buyers Fair” and “Industry Leading Enterprise Procurement Matchmaking Activities” were held concurrently.

MASTON Elevator is a Sino-German joint venture with a world-class elevator R&D center, industry-leading technology and management system, and internationally advanced production equipment and process tooling. The product design concept runs through the theme of this year's fair, and combines “technology and art” to create a product that is “smart, energy-saving, safe and humanized”. In terms of the layout of the exhibition, the MASTON elevator block is completely divided, and the exhibition area is more than 225m2. There are reception areas, exhibition areas, interactive areas, negotiation areas and other activity areas. In the information display, the front of the entrance adopts large-screen LED design to visualize the information; in the color matching, it adopts the classic corporate color matching, vivid and vibrant; in the design, the mesh wall design is used to reflect the characteristics of the enterprise, on the wall surface. The smiley face reflects the youthful vitality of the company.

 At this exhibition, MASTON elevator grandly launched a new type of elevator car with stretcher and wheelchair function. This elevator car has a tail box structure, and a folding emergency stretcher and wheelchair in the car has become the biggest highlight of the whole exhibition. , attracting a large number of visitors and buyers. At the same time, the company is committed to the R&D and manufacturing of the three-dimensional parking garage project, with independent intellectual property rights and excellent design team. The three-dimensional parking garage is flexible in setting, saves space in layout, economical in operation cost, and has a photoelectric detection system. It is convenient for access and solves the problem of “difficult parking”, and is concerned by customers.

 The entire exhibition area fully explains Manston's corporate culture charm and international first-class technology level of “integrity and quality, energy saving and environmental protection, continuous innovation”. More than 100 professional buyers came to the scene to discuss cooperation and pushed this convergence to a deeper level.

 As a professional exhibition to serve the high-end equipment manufacturing industry, Yiwu Expo not only builds a good communication and product display platform for enterprises, but also a gathering place where business opportunities are multiplied, enabling enterprises to tap important potential new customers. In the elevator industry, facing the pressure of slowing demand and actively exploring the transformation to high-end intelligent manufacturing, it is now an imperative direction for elevator companies. The brand promotion of Manston Elevator is being developed step by step. The future of Manston Elevator will also continue to work hard to open a new era of Industry 4.0, sum up results, find deficiencies, and innovate.

Contributed by Zhu Fangping (President's Office)

November 24, 2016